‘Homemade is Best’ by Ikea






Who would have thought that the publisher of one of the most visually inventive baking cookbooks, would be none other than Ikea?! ?!


Styled by Evelina Bratell and photographed by Carl Kleiner, Homemade is Best features pristine arrangements that focus on ingredients rather than the finished cake or biscuit. Inspired by high fashion and Japanese minimalism, the resulting images are an abstract, almost geometric…er, visual feast!

A stack more images from Homemade is Best can be found here.

Homemade is Best is free in the kitchen section of select Ikea stores in Sweden. (Boo hoo!)
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